Free · online · beta

A mini brand book from your logo in PDF

Upload your logo and get brand guidelines in PDF: logo versions, clear space, brand colours with codes, fonts and examples of what not to do. The tool detects the colours and the font by itself.

Drag your logo here or click to choose a filePNG, JPG, WebP or SVG · best on a transparent or white background

🔒 The file is processed in your browser and is never uploaded anywhere.

Background
Custom colour
Logo size

Is the logo tiny or unreadable inside the avatar circle? It needs a responsive version – a separate mark without small text. We can create one.

Brand name
Heading font
Body font
Brand colours (you can change them)

This is a basic brand book. A full brand identity also includes social media templates, business cards, letterheads, signage and visualisations on real-world items. We design turnkey identities.

Vectorisation works best with simple logos that have clear shapes. Gradients are kept as true smooth colour transitions; if you untick “Smooth gradients”, they are split into even bands of shades. If a practically identical Google Font is found for the lettering, the letters are replaced with its exact outlines; you can turn this off. If the colours came out wrong, increase their number and click “Convert to vector” again.
Number of colours: 4
Detail
Original
Vector (SVG)

An automatic vector is fine for websites and social media. For signage, large-format print or embroidery, a logo is better redrawn by hand: smooth curves, precise letters, true gradients. Send us your logo – we will redraw it.

We look for similar fonts among free Google Fonts. If the logo uses a paid or hand-drawn typeface, there will be no exact match – we show the closest ones. Need the lettering restored exactly? Send us your logo – we will redraw the letters by hand.

We find the nearest Pantone colours for the colours of your logo or any picture. Click the image to pick a colour from a specific spot. Matches are approximate: screens do not show colours precisely, so check them against a Pantone fan at the print shop before printing.

Preparing a layout for print? We match colours to the specific paper and printing method and deliver a file the print shop accepts without corrections. Print design.

This tool is not affiliated with Pantone LLC. Colour names are given for reference; values are approximate and taken from open tables.

The tool is in beta – help us make it better

We are still improving the tool. Rate the result and tell us what does not work, what should be improved and which features are missing. We read every review and suggestion.

How it works

  1. Upload your logoThe tool detects the colours and the font itself.
  2. Refine the detailsEnter the brand name and change colours and fonts if needed.
  3. Download the PDFEight A4 pages to send to a contractor or print shop.
Brand identity and brand book
A mini brand book records the logo. A brand identity makes the brand recognisable

When posts, business cards, packaging and signage look like one whole, customers recognise you before they read the name. We will design the identity and a full brand book that any contractor can follow correctly.

Discuss brand identity →
  • Brand colours, fonts, graphics and patterns
  • Rules for social media, print and signage
  • Visualisations on real-world items
  • Priced individually for your tasks

What a brand book is and who needs one

A brand book (brand guidelines) is a document with rules for using the logo, colours and fonts. You need it the moment someone besides you starts working with the brand: a social media manager, a print shop, a web developer or a sign maker. Without rules every contractor does it their own way, and the brand looks different on a business card, on social media and on a sign.

What is inside the mini brand book

A cover with the brand name. Logo versions: primary, monochrome black, white for dark backgrounds and a version on the brand colour. Clear space and minimum size. Brand colours with HEX, RGB and CMYK codes. Fonts for headings and body text. Six examples of incorrect use. Examples on an avatar, a browser tab and a business card.

How the tool detects colours and the font

Colours are taken from the logo itself, up to eight main ones. The font is matched like this: the tool recognises the lettering, compares the letter shapes with more than a hundred free Google Fonts and suggests the closest one. Everything can be changed by hand before downloading.

How a full brand identity differs. A mini brand book records what is already in the logo. A full identity adds what is not there: brand patterns and graphics, social media templates, business cards, letterheads, signage and packaging design, visualisations on real-world items. We design this together with a logo or separately.

Frequently asked questions

What is the difference between a brand book and a logo book?

A logo book only describes logo usage rules. A brand book is broader: it also covers colours, fonts, photo and text style. Our mini brand book is a logo book with colours and fonts.

Can I change the colours and fonts?

Yes. Before downloading you can enter the brand name, change every colour and choose another font for headings and body text.

What format is the file?

A landscape A4 PDF, eight pages. You can email it, print it or open it on a phone.

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