Logo for the Bloom flower shop

About the client

Bloom is a flower shop. The goal was a logo that conveys the lightness, tenderness and emotion people feel when they give or receive flowers.

Solution

• Elegant calligraphy: smooth lines, soft transitions and a light rhythm of letters, like petals in the wind
• A flower symbol built into the lettering – the moment emotions bloom
• A black background adds contrast and a premium feel, white lettering keeps it light and readable

Where the logo works

The mark is designed to look elegant everywhere: on the shop sign, social media, packaging, windows and store decor.

Result

A logo that looks as if it is blooming, just like the brand name.