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Terms of reference for targeted advertising
THE BETTER AND PRECISELY YOU FILL OUT THE BRIEF, THE MORE UNDERSTOOD FOR US WHICH STRATEGY IS SUITABLE FOR YOU
Your full name
E-mail address
Where are you from?
Phone number
Link to your website or Instagram
What do you want to advertise?
Instagram
Website
Mobile app
Other
What rate are you interested in?
Mini
Standard
Advanced
Campaign Goals
Increasing brand awareness
Engagement for publications
Informing about the mass of a new product/service
Sales promotion (promotions, contests, sales)
Increase in the number of subscribers
Website traffic
Leads
Conversion from the site (calls, requests, sales)
Video views
Other
Expected KPI (what is the target action, how many leads or sales do you expect per month)
Your average check
The maximum possible cost per target action (transition, application, call, purchase)
What is your monthly advertising budget?
The geographic location of your main customers or those customers you want to get
Seasonality of your industry
Who are your main competitors?
How are you attracting customers now?
How are you attracting customers now?
Income level of your main audience
Did you have any experience in launching advertising and what were the successes or difficulties in launching it?
Personal wishes and comments
How did you know about us? (we try to track ads)
Recommendations from friends
Saw an advertisement
independently found
Other
How to contact you?
Telegram
Instagram
WhatsApp
Viber
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