Logo for clothing brand Red Panda

About the client

Red Panda is a clothing brand for kids and adults in the above-average price segment. Later the owners plan to release bed linen, posters and tableware, but at launch the focus is on clothing.

The task

Create an emblem that conveys high product quality and premium elegance: Red Panda clothing is not just clothing but a symbol of status and refined taste.

The solution

• We explored several options – from minimalist monograms to more complex graphic images.
• The final choice is an elegant R and P monogram in a frame plus the brand name: stylish, minimal and recognizable.
• Refined typefaces and a noble red, white and black palette emphasize the premium character of the products.
• The simple design looks equally good on T-shirts, tags, bed linen and tableware.

The result

A logo that delivers everything the clients wanted and gives every customer a sense of luxury and elegance.